Goodbye 2021, Hello 2022!

Goodbye 2021

Goodbye 2021, hello 2022, finally! Here’s a brief review of our 2021; goals for 2022 to follow shortly.  In so many ways we are glad 2021 is behind us. It was a very difficult year for many businesses and individuals; too many had businesses closed, experienced hardships and lives were shattered and lost.  Our heartfelt wishes, thoughts and prayers go out to everyone who suffered, in any way, in 2021.

Traditionally, corporate year-in-review articles list a myriad of accomplishments i.e., promotions and competitive advancements achieved during the preceding year.  However, most of the articles in the wake of 2021 seem more focused on “we made it” than a corporate pat on the back, even when the achievements have been significant and noteworthy.  Likewise, despite our many incredible achievements involving expansion, promotions, and new technological and competitive advancements, much of this article will focus on GROCO’s most valued assets: our wonderful employees and clients, and how they survived, even thrived, during 2021.

 

Working remotely in 2021

Eventually, GROCO will move to a hybrid model where employees near a production center will rotate workdays between home and the office.  As a particularly technologically advanced CPA and family office tax and advisory firm, we have had the capability to securely allow employees to work remotely from home for years.  Interestingly, it started because employees we valued and cared for experienced profound changes in their family situations; to both help and keep them, we found a way to adapt to their needs.  Having a Managing Partner with 7 children who truly understands and promotes work/life balance has improved the firm and our employees’ lives in many ways.  Allowing employees to work remotely years before the pandemic is just one example.

When local mandates forced many firms to completely alter how they did business, we simply allowed more employees to work from home.  The services we provide our wonderful clients never suffered, shielding them from the pain so many of their friends at other firms experienced.  2020 and 2021 were very bad for many firms, but GROCO didn’t skip a beat.

 

Devil is in the details

Having already established protocols in 2020 to reduce the chance of the COVID-19 virus being transmitted within our office, these practices simply became routine in 2021.  Only a handful of employees elected to continue working in the office.  Enhanced sanitation procedures, fewer employees in the office, and adherence to local mandates were all successful in protecting our employees and clients’ health and safety.

 

Thriving

GROCO, its employees and clients had a lot to be grateful for and many accomplishments in 2021.  GROCO officially expanded into several states, added wonderful new clients, and improved technology that will position the firm to best utilize AI and other new technology expected in 2022 and beyond.  In short, we continue to help our clients thrive and by so doing, ourselves.

 

Looking back at 2021, and forward toward 2022

We sincerely grieve with all those who suffered in 2021.  We take solace in the fact that 2022 should be better and we stand in unison with our employees and clients to help insure this is so.  If helpful in any way, please refer to our COVID-19 page on our website.  We look forward to a 2022 that brings hope and so much potential and wish the very best for all of us.

 

We hope you found this article, Goodbye to 2021, Hello 2022 about a review of GROCO’s 2021 helpful.  If you have questions or need expert tax or family office advice that’s refreshingly objective (we never sell investments), please contact us or visit our Family office page  or our website at www.GROCO.com.  Unfortunately, we no longer give advice to other tax professionals gratis.

To receive our free newsletter, contact us here.

Considerately yours,

GROCO, GROCO Tax, GROCO Technology, GROCO Advisory Services, GROCO Consulting Services, GROCO Relationship Services, GROCO Consulting/Advisory Services, GROCO Family Office Wealth, and GROCO Family Office Services.

Posted in
Finding a Niche in the Hispanic Market for your Small Business; family offices after the era of COVID 19

Finding a Niche in the Hispanic Market for your Small Business

Finding a Niche in the Hispanic Market for your Small Business Book Summary Part 1 of 7: The Power of Business en Espanol, 7 Fundamental Keys to Unlocking the Potential of the Spanish-Language Hispanic Market by Jose Cancela Marketing to the Hispanic demographic could pay big dividends to the tune of nearly $1 trillion in…

Slogans: Creating and Using Them In Life, Career and Business

Slogans: Creating and Using Them In Life, Career and Business

Slogans: Creating and Using Them In Life, Career and Business By Catherine Franz Information is coming at us from all directions nowadays. This pace requires us to demand that we receive it fast and predigested in order to inch ahead of the game. This also requires a new filing system method for storing the bites…

Market Yourself Through Public Speaking

Market Yourself Through Public Speaking As part of your marketing strategy, a noteworthy way for you to get exposure and new customers is public speaking. Public speaking is a powerful way to get new customers and leads, so be sure to incorporate it into your quiver of marketing techniques. By Wendy Maynard A noteworthy way…

Selling Your Success

Selling Your Success

Selling Your Success By Dean Mercado Looking for simple marketing and sales techniques to differentiate your business from the competition? Well here are 3 key ones that will help you humanize and personalize your marketing and sales approach to draw prospects in like a magnet! I attended a seminar the other day at a local…