Articles
Finding a Niche in the Hispanic Market for your Small Business
Finding a Niche in the Hispanic Market for your Small Business Book Summary Part 1 of 7: The Power of Business en Espanol, 7 Fundamental Keys to Unlocking the Potential of the Spanish-Language Hispanic Market by Jose Cancela Marketing to the Hispanic demographic could pay big dividends to the tune of nearly $1 trillion in…
Read MoreSlogans: Creating and Using Them In Life, Career and Business
Slogans: Creating and Using Them In Life, Career and Business By Catherine Franz Information is coming at us from all directions nowadays. This pace requires us to demand that we receive it fast and predigested in order to inch ahead of the game. This also requires a new filing system method for storing the bites…
Read MoreMarket Yourself Through Public Speaking
Market Yourself Through Public Speaking As part of your marketing strategy, a noteworthy way for you to get exposure and new customers is public speaking. Public speaking is a powerful way to get new customers and leads, so be sure to incorporate it into your quiver of marketing techniques. By Wendy Maynard A noteworthy way…
Read MoreSelling Your Success
Selling Your Success By Dean Mercado Looking for simple marketing and sales techniques to differentiate your business from the competition? Well here are 3 key ones that will help you humanize and personalize your marketing and sales approach to draw prospects in like a magnet! I attended a seminar the other day at a local…
Read MoreFinding Networking Opportunities Is Easy!
Finding Networking Opportunities Is Easy! By Leni Chauvin Business networking is all about forming strong relationships built on mutual respect and trust. Those relationships are the basis for the single most important tool that we all need if we want to survive in the competitive 21st century. I’m talking about referrals. And today’s savvy business…
Read More5 Marketing Moves for Business Success
5 Marketing Moves for Business Success By David Newman Effective marketing can be simplified into five moves – five concrete actions – that you can implement immediately. Your challenge: try one or more of these NOW. Marketing has traditionally been broken down to a formula known as “the 5P’s” – the five factors that make…
Read MoreVideo Conferencing – It Finally Works
Video Conferencing – It Finally Works By Harold German Remember those bulky, expensive video conferencing systems you would see in well-equipped conference rooms not too long ago? You know, the ones the office manager never allowed you to touch? Every now and then, you were invited to sit in on a video meeting and you…
Read MoreTechnology & Business Expansion: Matching Your Data Systems to the Business Growth
Technology & Business Expansion: Matching Your Data Systems to the Business Growth By Dan Kaplan Fueling the high growth rate for Retailers, Manufacturers and Distributors is a flurry of mergers and acquisitions. In today’s world of mergers and acquisitions, and heavy usage of the Web, companies are facing a new reality. Software that meets the…
Read MoreSimple rules for successful software technology outsourcing
Simple rules for successful software technology outsourcing By Ramesh Manian The current economic climate, opportunities and round the clock service necessity requires most companies to outsource many technology projects to countries like India, China and eastern European countries. If you are a small software company, successful outsourcing is crucial to your development. For all the…
Read More5 Ways a Document Management Service Can Improve Your Business
5 Ways a Document Management Service Can Improve Your Business Documents can be the bane of any businessman’s existence. Documents are a fact of life in the business world. From advertisements to legal contracts to protocols, from business plans to presentations to spreadsheets, almost every person in a business has some contact with a document.…
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