Economic Tip: Re-energize Your Business Mission and Vision Statements
Economic Tip: Re-energize Your Business Mission and Vision Statements
By: Don Midgett
Survival! Many businesses are looking for answers to deal successfully in the current economic climate. All the planning, capital, marketing and organizational decisions seem outside the realm of what was “business as normal.” Do not panic. Resist the urge for a complete overhaul. Begin with what you have accomplished such as your business mission and vision statements and seek to re-energize your focus within the current business reality.
Your business mission statement states why your business exist writes author and corporate business consultant, Don Midgett. It enables you to effectively communicate the “why” to your employees and to your marketplace. This is where the review should begin. Because strategic business decisions stem from your mission statement, it is not only good to review the statement but also to test it. Here are a few key questions to help:
1. Does your mission statement adequately address your business strengths and expertise?
2. Have you retained the values your business shares in common with others in your line of business? Emphasis on good customer service for example is an important element for long term success.
3. Is your market the same as when you first began? If not, you may need to adjust the change in your mission statement or vision statement.
Remember to keep all your audiences in mind, including employees, shareholders, family members, customers, suppliers and your community. A business or organizational mission and purpose that support all these audiences will retain the most solid relationships.
The most important objective in the vision for your business future is the desire to achieve your mission, with clarity, commitment and communication. An example of an effective direct sales business owner is: “We will be a global network of independent wellness consultants helping people physically and financially. We will be a positive example to our team, prospects and customers. We will focus on expanding and training our team and having them duplicate these efforts to create a fun and rewarding business.” This statement personifies a business who will manage out of a sense of vision, not out of a sense of desperation. Here are some key tips to help you revamp or redefine your mission statement or vision statement:
1. Re-examine what sets you apart from your competitors.
2. If someone contacted you about what seemed like a reasonable opportunity, are your statements specific enough to give you a business-oriented reason to accept or reject that opportunity and explain the reasoning for the acceptance or rejection – based on your mission and vision statements?
3. Do your statements guide you toward an ideal customer?
4. Do your statements help the company avoid seeking to be all things to all people?
These tips can begin the process of re-energizing your business with confidence and give you more consciously focused mission and vision statements. This will help enable your business to not only survive but to grow in the years ahead. For additional help with your mission statement and vision statement or if you need to develop your mission and vision statements, go to www.missionvisionstatement.com.
About the Author:
To learn more, go to www.missionvisionstatement.com. Since 1986 Don has dedicated his expertise to helping business owners understand how to use clear, effective mission and vision statements, success goals and strategic planning to grow their businesses. With additional skills in leadership development, organizational dynamics and teambuilding, Don has extensive experience ranging from government agencies, (including a White House Commission for Small and Minority Businesses), new business owners, and to privately and publicly held companies. Don personally helped a prominent government organization turn around a multi-million dollar loss in less than 12 months by implementing a vision-driven strategic planning and leadership process.
Article Source: ArticlesBase.com
We hope you found this article about “Economic Tip: Re-energize Your Business Mission and Vision Statements” helpful. If you have questions or need expert tax or family office advice that’s refreshingly objective (we never sell investments), please contact us or visit our Family office page or our website at www.GROCO.com. Unfortunately, we no longer give advice to other tax professionals gratis.
To receive our free newsletter, contact us here.
Subscribe to our YouTube Channel for more updates.
Alan Olsen, is the Host of the American Dreams Show and the Managing Partner of GROCO.com. GROCO is a premier family office and tax advisory firm located in the San Francisco Bay area serving clients all over the world.
Alan L. Olsen, CPA, Wikipedia Bio
GROCO.com is a proud sponsor of The American Dreams Show.
The American Dreams show was the brainchild of Alan Olsen, CPA, MBA. It was originally created to fill a specific need; often inexperienced entrepreneurs lacked basic information about raising capital and how to successfully start a business.
Alan sincerely wanted to respond to the many requests from aspiring entrepreneurs asking for the information and introductions they needed. But he had to find a way to help in which his venture capital clients and friends would not mind.
The American Dreams show became the solution, first as a radio show and now with YouTube videos as well. Always respectful of interview guest’s time, he’s able to give access to individuals information and inspiration previously inaccessible to the first-time entrepreneurs who need it most.
They can listen to venture capitalists and successful business people explain first-hand, how they got to where they are, how to start a company, how to overcome challenges, how they see the future evolving, opportunities, work-life balance and so much more..
American Dreams discusses many topics from some of the world’s most successful individuals about their secrets to life’s success. Topics from guest have included:
Creating purpose in life / Building a foundation for their life / Solving problems / Finding fulfillment through philanthropy and service / Becoming self-reliant / Enhancing effective leadership / Balancing family and work…
MyPaths.com (Also sponsored by GROCO) provides free access to content and world-class entrepreneurs, influencers and thought leaders’ personal success stories. To help you find your path in life to true, sustainable success & happiness. It’s mission statement:
In an increasingly complex and difficult world, we hope to help you find your personal path in life and build a strong foundation by learning how others found success and happiness. True and sustainable success and happiness are different for each one of us but possible, often despite significant challenges.
Our mission at MyPaths.com is to provide resources and firsthand accounts of how others found their paths in life, so you can do the same.
Here’s What Successful People Do Differently
Here’s What Successful People Do Differently Think about some of the most successful people you know. What makes them stand out? How did they become successful? What things do they do differently than most people? It takes hard work and the right attitude to become successful. And most successful people share very similar characteristics. So…
Alternative to Deleting Facebook
Facebook is getting a lot of criticism. Last week Apple CEO Tim Cook slam’s Facebook that it wouldn’t be in the situation because it cares about privacy. Facebook is also getting heat from congress over the last presidential election and the spreading of fake news.While some users are calling to delete their Facebook account, there are other options. According to Mark Zuckerburg, Facebook is taking actions to prevent companies from getting your information and ensuring these types of things
How to Maintain the Most Important Ingredient for Leadership
Remember those battery commercials featuring the Energizer Bunny? He just kept going, and going, and going. Yes, it’s true. That Bunny might have been a little annoying, but the message was clear. Energy is important and you never want to run out of it. So what about energy in the business world? How important is energy to an organization’s success? The truth is it’s vital.Energy Breeds SuccessHave you ever worked for a company that was low on energy? Going to work was probably a drag. There is
Beware of Cryptocurrency Frauds
Does it seem like a new cryptocurrency is born each day? Digital coins are popping up continuously, with each hoping to be the next Bitcoin. While most cryptocurrencies will likely never reach the value of Bitcoin, some of them have no intention to. That’s because scammers are becoming more prevalent all the time in the cryptocurrency market.If you haven’t been paying attention, several agencies are starting to sound alarms. According to recent reports, The U.S. Commodity Futures Trading