Martin Frey


Alan Olsen: I’m visiting here today with Martin Frey, he’s a Guinness world record holder and, and also in individually has a passion for working with the youth and getting them off the internet and doing things in life. Welcome to today’s show. Thank you glad to be here. So Martin know, first of all, the Guinness World Record, give us a little background of what she did and how you got there.


Martin Frey:  Well, I basically got 27 hula hoops and did a half hour dance. No, I’m like, I, I was the first person to climb the Seven Summits, which is the tallest mountain on each continent, and sail the seven seas, and to have done all that together and got a nice recognition or on the Today Show in New York,


Alan Olsen: What inspired you to do that, that that’s a lot of work.


Martin Frey: It was a lot of work. But it wasn’t a big life goal. It just unfolded, I moved to Utah from the Bay Area and started climbing mountains, because that’s mountains are very prominent Utah and kept looking for a bigger challenge. And then we have a disabled daughter and the opportunity to take her on an adventure. That was still challenging for me. And we ended up sailing, and we sailed across the South Pacific and then kept going around the world and then kept going.


Alan Olsen: When you when you went on this adventure, was it known from the outset, that you wanted to do the seven seas, the seven peaks?


Martin Frey:  It just kind of unfolded? It sounded good. I had kind of this inkling that we could but at the same time, I was trying to be realistic and not stretch beyond what I could successfully accomplish. The first goal was to get my, my wife and daughter through nine months in the South Pacific. Have we had a success there, I said, hey, let’s continue around the world. And then I started look looking at Antarctica and the Arctic Ocean and said, I may have to try those. And we kept going.


Alan Olsen: Now I understand that you use the seven seas and the seven peaks to motivate youth.


Martin Frey:  Yeah. So the mountains are a great analogy for stepping outside of your comfort zone, challenging yourself to take on a bigger challenge in life and to move up that mountain or your summit journey, whatever that may be. And we help people identify that, and then realize they can achieve a whole lot more than they thought they could and to push them and encourage them and support them to really make that forward progress. The oceans are a great analogy for navigating your way through life and following a course that you’ve mapped out. Some people are a drift, they don’t really know where their aspirational goals are. And to get them making more headway and maybe getting them first to shore. And then we get them on that summit journey in their life and moving forward.


Alan Olsen: How do you reach the youth? Can add this to seminars or? Yeah, in


Martin Frey:  Yeah, in the last two and a half years, I’ve spoken to about 300,000 young people, it’s been a great opportunity, a great honor. And so I’ve inspired them, and now we’re following that up. With programs. We partnered with the YMCA, we partnered with the foster care programs in Utah, we are partnering with the Boys and Girls Clubs, and providing the outdoor experiences for them to take their participants in a more challenging outdoor environment. What age group are you? We we have to we sort of do age 12 to 17. And then we do age 18 to 26. And then I take CEOs and other celebrities and everybody at con these outdoor adventures to help fund some of the youth programs, which is kind of fun as well.


Alan Olsen: So the geographic regions is primarily Utah but you have How far is your outreach?


Martin Frey: Yeah, that’s a good question. Speaking wise and global I’ll be in speaking in Germany in a couple of weeks. But the opportunity to really touch the US starts around our base of operations mostly in Utah at the moment.


Alan Olsen: But how does a person find more information on your on your program?


Martin Frey: Right so you can go to is our website and then my own website is

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This transcript was generated by software and may not accurately reflect exactly what was said.

Alan Olsen, is the Host of the American Dreams Show and the Managing Partner of  GROCO is a premier family office and tax advisory firm located in the San Francisco Bay area serving clients all over the world.

Alan Olsen, CPA

Alan L. Olsen, CPA, Wikipedia Bio

    Martin Frey on Alan Olsen's American Dreams Radio
    Martin Frey

    On April 17, 2016, Martin Frey became the first person in the world to climb the Seven Summits – the highest peaks on each continent – and sail the Seven Seas.
    Ever since Martin was a boy, he had a deep love for the outdoors, especially the ocean; his father often took him fishing and at age 10 he purchased a sailboat with money he had made recycling newspapers. As an adult, Martin continued to push himself through endurance sports, competing in numerous adventure races as well as completing several Iron Man challenges. His business career has also allowed him to remain close to both the mountains and ocean – just not at the same time. After working on the East Coast, Martin spent 13 years working in Silicon Valley as a senior director for Cisco and then moved to Utah in 2004 to serve as managing director for the Utah Governor’s Office of Economic Development. There he helped Governor Jon Huntsman create a blueprint and establish a precedent for exponential business growth and innovation in the state. With his success in the private sector, Martin has had numerous opportunities to serve, coach and advise entrepreneurs individuals, college students universities, boards and business leaders.
    In the mid-2000s, Martin stepped from the business limelight (though he still remains an active angel investor) to pursue his passions for mountaineering and sailing with a singular goal of accomplishing something that had never been done before. It was Martin’s late climbing partner and friend, Steve Gasser, who first suggested he climb all Seven Summits – the highest peaks on each continent – while the two were climbing Denali. Martin was inspired to complete their mission after Steve’s untimely death a few months later. In December 2012, Martin summited his final peak – Mount Vinson in Antarctica.
    With the Seven Summits completed, the ocean began calling to Martin again. He and his wife Kym had wanted to find something they could do as a family with their severely disabled daughter Lily, but which continued to fulfill Martin’s desire for challenging adventures. This led them to choose sailing. The Freys purchased a sailing yacht, which they named AMARA, and set off together to sail halfway around the world. Their adventures are documented on their blog, Sailing AMARA.
    Martin then completed his sailing circumnavigation in January 2015 and then joined the EUROPA and Aventura III expeditions to cross the Southern and Arctic Oceans, respectively. To complete sailing all of the Seven Seas, Martin then participated in raced across the North Pacific as part of the Clipper Round the World Yacht Race. in order to complete his unprecedented achievement of sailing all the Seven Seas. His unprecedented achievement was certified by GUINNESS WORLD RECORDS, which acknowledged him as the first person to climb the Seven Summits and cross the Seven Seas by sailboat.
    Through this 11-year journey, Martin has learned to face uncertainty, adjust his course in the face of challenges, and never compromise his will to accomplish what he set out to do. He has a great spirit of adventure, and demonstrates how an ordinary man anyone can accomplish extraordinary things with planning, a solid support team, a common goal and some calculated risk. While looking forward to whatever his next big adventure may be, Martin hopes to take the lessons he’s learned and use them to inspire youth and adults around the world. By facing your summit, having courage to leave the safety of your harbor, and charting your course for success, Martin truly believes anyone can accomplish whatever they set their mind to.
    Bio Source:

    Alan Olsen on Alan Olsen's American Dreams Radio
    Alan Olsen

    Alan is managing partner at Greenstein, Rogoff, Olsen & Co., LLP, (GROCO) and is a respected leader in his field. He is also the radio show host to American Dreams. Alan’s CPA firm resides in the San Francisco Bay Area and serves some of the most influential Venture Capitalist in the world. GROCO’s affluent CPA core competency is advising High Net Worth individual clients in tax and financial strategies. Alan is a current member of the Stanford Institute for Economic Policy Research (S.I.E.P.R.) SIEPR’s goal is to improve long-term economic policy. Alan has more than 25 years of experience in public accounting and develops innovative financial strategies for business enterprises. Alan also serves on President Kim Clark’s BYU-Idaho Advancement council. (President Clark lead the Harvard Business School programs for 30 years prior to joining BYU-idaho. As a specialist in income tax, Alan frequently lectures and writes articles about tax issues for professional organizations and community groups. He also teaches accounting as a member of the adjunct faculty at Ohlone College.

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