TechCrunch Disrupt SF 2016- Rolik
![Network,Of,Connected,Points,And,Lines.,Technological,Background.,3d,Rendering. TechCrunch Disrupt SF 2016- Rolik](https://groco.com/wp-content/uploads/2016/09/shutterstock_1902604780-1024x576.jpg)
TechCrunch Disrupt SF 2016- Rolik
Alan: I’m here today with Sergei Gritsenko and he’s the co-founder of Rolik. Sergei, welcome to today’s show.
Sergei: Thank you. Nice to meet you as well.
Alan: So Sergei, tell me about your company. You currently are doing the world’s first digital video ad in the market place.
Sergei: Correct.
Alan: Tell me the concept.
Sergei: So Rolik, the world’s first digital advertising market place, is a platform where we connect content creators, video content creators, and small mid–sized businesses in need of video advertising. And today with a growing demand for that content, the price is just too high. We are revolutionizing and disrupting that industry in a sense that we want to provide quality, high-end video ads at affordable pricing. By doing that, we work with content creators in Hollywood right now with my background as a producer in Hollywood and Max as a director and editor, we have experience working with those guys. They love to create videos that they enjoy, filmed concepts that they really enjoy. So we on the term, find businesses that can utilize this content. We work from start, for writing a script with content writers to help our video creators create interesting ads that will capture the mood of the audience. Next we explain to our creators what’s the best direction they can take and what are the categories that they should really concentrate on, but ultimately, it’s about creating what you enjoy and making money while doing that. Then businesses can purchase this in a price range from as cheap as $100 up to about $5,000 right now. But we are literally not limiting our creators from setting prices. Just trying to tell them that hey, you know the market would be really beneficial at this price range. The platform is available online, it’s a marketplace obviously, but we also have a free application. Currently for apple ios devices. It’s free, it’s easy to use. You can use a camera that’s always with you. You shoot your ads, you edit them right on your phone in our app, you add music to it. We work with the music producers in Hollywood to make sure that there’s a wide range selection of music on our platform. Licensing is all taken care of on the legal end, making sure that you know producers provide us with music. And then, you upload it to our market place and businesses can see it. Now to make it even more convenient for the businesses, they can try on their brand back shots. What is that? You can either upload a picture of your brand, like a logo or slogan. Or you can use our easy-to-use brand back shot tool. Put in your company name, for example; Nike just do it, redbull gives you wings, or BMW ultimate driving machine. You put that in there, our generator will make that for you. It’s very quick, very easy to use. And in a matter of seconds, you have a finished ad that you can use on your YouTube advertising, you can use it on Facebook page, Instagram page. The current lengths are 15 and 30 seconds which is industry standard, but ultimately we are offering the full range which is between zero to 30 seconds you’ll be able to do that. That’s a little bit about us.
Alan: So prior to you coming into Rolik, do you have backgrounds in starting other companies?
Sergei: I have worked with startups quite a bit with the business development and business strategy end, but this is the first one we are taking to this level I would say. We have an angel investor who helped us get going and supported us. She’s the one of the partners in the company. She’ll be coming around today later. We have development teams all over the world so we work in eastern Europe, we are based in the US, we are based in Los Angeles. We have presence on the east coast in New York. Obviously we have coverage throughout Europe and Asia as well. But what unites us all is love and passion for creative industry. So working with creative, really supporting people in making creative videos, things you love to make. And then businesses see that. So literally you can take an ad of something really beautiful and apply your brand to it and it will tell a story and push you in a certain mood. And make you happy and that’s literally what video’s all about is telling a story that puts you in a certain mood and that’s what we do.
Alan: I’ve been visiting today with Sergei Gritsenko and he is one of the co-founders of Rolik. Sergei, thank you.
Sergei: Thank you.
We hope you found this article about “TechCrunch Disrupt SF 2016- Rolik” helpful. If you have questions or need expert tax or family office advice that’s refreshingly objective (we never sell investments), please contact us or visit our Family office page or our website at www.GROCO.com. Unfortunately, we no longer give advice to other tax professionals gratis.
To receive our free newsletter, contact us here.
Subscribe to our YouTube Channel for more updates.
Alan Olsen, is the Host of the American Dreams Show and the Managing Partner of GROCO.com. GROCO is a premier family office and tax advisory firm located in the San Francisco Bay area serving clients all over the world.
Alan L. Olsen, CPA, Wikipedia Bio
GROCO.com is a proud sponsor of The American Dreams Show.
The American Dreams show was the brainchild of Alan Olsen, CPA, MBA. It was originally created to fill a specific need; often inexperienced entrepreneurs lacked basic information about raising capital and how to successfully start a business.
Alan sincerely wanted to respond to the many requests from aspiring entrepreneurs asking for the information and introductions they needed. But he had to find a way to help in which his venture capital clients and friends would not mind.
The American Dreams show became the solution, first as a radio show and now with YouTube videos as well. Always respectful of interview guest’s time, he’s able to give access to individuals information and inspiration previously inaccessible to the first-time entrepreneurs who need it most.
They can listen to venture capitalists and successful business people explain first-hand, how they got to where they are, how to start a company, how to overcome challenges, how they see the future evolving, opportunities, work-life balance and so much more..
American Dreams discusses many topics from some of the world’s most successful individuals about their secrets to life’s success. Topics from guest have included:
Creating purpose in life / Building a foundation for their life / Solving problems / Finding fulfillment through philanthropy and service / Becoming self-reliant / Enhancing effective leadership / Balancing family and work…
MyPaths.com (Also sponsored by GROCO) provides free access to content and world-class entrepreneurs, influencers and thought leaders’ personal success stories. To help you find your path in life to true, sustainable success & happiness. It’s mission statement:
In an increasingly complex and difficult world, we hope to help you find your personal path in life and build a strong foundation by learning how others found success and happiness. True and sustainable success and happiness are different for each one of us but possible, often despite significant challenges.
Our mission at MyPaths.com is to provide resources and firsthand accounts of how others found their paths in life, so you can do the same.
Simple Strategies for Avoiding an IRS Audit
Simple Strategies for Avoiding an IRS Audit sounds easy, but is it? Yes! Are you one of those individuals where the fear of an IRS audit keeps you awake at night? Well, you are not alone. It is one of life’s more complex fears. Never fun going into a room with someone that wants money…
Strategies for Representing Yourself in an IRS Audit
Strategies for Representing Yourself in an IRS Audit Have you been selected by the IRS for an audit? It’s OK. Relax; you can get through this. Although we advise you to never try to go through an audit by yourself, if you really like a challenge and would rather do it by yourself, there are…
U.S. Government Could Lose Billions Due to Fewer Audits
U.S. Government Could Lose Billions Due to Fewer Audits Taxpayers rejoice! There may actually be some good news about tax returns this year. The US Government could lose billions due to fewer audits. That’s because according to reports, due to reduced staff, the IRS may be forced to reduce the number of audits it would…
- « Previous
- 1
- …
- 470
- 471
- 472